When I first started out in marketing, I didn’t quite predict that I’d be a part-time designer, too. Now, in 2016, visual content is more than 40X more likely to get shared on social media than other types of content and it’s become obvious and even necessary for all of us marketers to have at least some basic knowledge of key design terms. Thankfully, we live in a wonderful world where anyone can make the jump from novice to intermediate and create well-designed images for social media. There are tools like Pablo andCanva that make this design work achievable (and beautiful). However,…
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