Matthew Capala is an Internet entrepreneur, SEO strategist, speaker, and author. He is the founder of Alphametic, an organic growth accelerator, and SearchDecoder. Mathew is an Adj. Professor at NYU, and is the author of Amazon-bestselling book, “SEO Like I’m 5.” This article was first published on Medium. Being interesting isn’t just about learning how to become a good conversationalist. You need stories to tell. I realized it early in life. In every job and at every stage of my life I had unique content that gave me an edge, and eventually propelled me ahead of the pack. You need to offer…
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