Matthew Capala is an Internet entrepreneur, SEO strategist, speaker, and author. He is the founder of Alphametic, an organic growth accelerator, and SearchDecoder. Mathew is an Adj. Professor at NYU, and is the author of Amazon-bestselling book, “SEO Like I’m 5.” You might think that getting global traffic or building a global audience requires big marketing budgets for translations, localizations, ccTLDs, ads, and other multiple items that involve a middle man (who will want to charge you fees). You can do better than that. The Web is a global sales platform, and the products and services that you are selling have the…
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