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Matthew Carpenter-Arévalo is a former Google and Twitter manager. He is currently the CEO of Céntrico Digital, a digital marketing agency, and CMO of Grupo Céntrico, an Ecuadorian conglomerate with internet-based assets in real estate, cars, insurance and human resource tools. While there is no doubt that Latin America is experiencing its own wave of new tech. startups and entrepreneurial ventures, the challenges inherent in doing business here contrast starkly with the rolling hills of Silicon Valley. For example, if the movie “The Social Network” was based on a Latin American Startup, at least a third of the film would have to document…

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