If you’ve spent any time at all on social networks, you’ll most likely have come across a Dubsmash clip featuring front-cam video of someone lip-syncing over music or a popular movie dialogue. The Berlin-based firm now wants to get its users to spend more time with its service instead of heading off to Facebook and Twitter. Version 2 of Dubsmash for iOS and Android lets people message each other with lip-sync videos, called ‘dubs’, right within the app, in private one-on-one chats as well as group conversations. You can also add a dub to your profile and discover new sounds…

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