Keeping with my recent theme of refreshing well-received past posts, I’ve decided to provide a follow up for last year’s highly successful post 8 Ways to Better Market Yourself on LinkedIn in 2015. 2015 was a breakout year for LinkedIn, both as a social network and (more importantly) as a content hub and distribution platform. As of Q3 2015, LinkedIn had over 400 million active users and 37 percent year-over-year growth. Much of this growth is being fueled by LinkedIn’s doubling down on content hosting and distribution. In an ever-crowded content marketing landscape, finding new avenues to reach consumers and build your audience…

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