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This morning a I received a pitch from a company inviting me to try out a new gadget. This isn’t uncommon, tech journalists get dozens of these emails every hour. However, this company was addressing me as a woman, not as a journalist and that is where the problem lies. It gets worse. I responded and asked if the company had used the same email format for male journalists and the response was: Frankly speaking, this is the first time I’ve used this format. I use “beautiful” in the subject just because I do feel so personally and I would…

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