The Daily Dose

Often overlooked in favour of its younger, sexier cousins, email is still a powerhouse in its own right. More than 90 percent of the world’s 2.4 billion email users checked their email at least once a day last year and received over 180 billion emails, according to vero. How are you going to make sure you stand out from the crowd? Marketing is a science and email marketing gives you access to a wealth of data that you can use to grow your results. Every step in the process – including database segmentation, send number, time of send, subject line, content of…

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