One of the most tired clichés about the internet is that no one knows you’re a dog. That might be about to change though, if the experts on the SXSW panel The Future of You: Identity Tomorrow are to be believed. Reliably establishing someone’s identity on the internet is a problem that’s at least as old as the cartoon that sparked the cliché. But tech wouldn’t be tech if there weren’t people out to solve that problem. Judging by the panel, there are two ways to approach the problem of online identity. One is top-down, one is bottom up. The…

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