This essay is part of a series written by speakers featuring at our upcoming 10th anniversary TNW Conference Europe. Brian is both CEO and Co-Founder of mobile advertising network Kiip. Staying relevant in a constantly changing arena. This is the number one concern I hear from brands. As the CEO of mobile rewards startup Kiip, I’ve spoken with hundreds of brands. To them, staying relevant means reaching the smartphone generation, launching effective digital campaigns and ensuring their security for the future. Today, remaining relevant means engaging consumers on mobile. Tomorrow, this could be expanding onto a different platform, like Apple…
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