Influencer marketing is a proven method that marketers use to promote their products and services. That’s because influencer marketing has the potential of generating eleven times higher ROI than outbound marketing. Because of this increased effectiveness, brands especially like to work with influencers when launching new and unknown products. They can significantly elevate your brand by building hype about the product and building trust among your target audience. My intention behind writing this article is to talk about how you can leverage influencers specifically for your product launch. Let’s take a look: 1. Have them create a story about your…

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