a couple of laughzillas on a blue diamond background


At a recent GamesBeat conference, John Hanke, CEO of Niantic (the company best known for introducing Pokemon Go to the world) made waves when he told attendees that he’s “investing heavily in the AR cloud.” In other words, the augmented reality worlds created via Pokemon Go and other games are only the beginning of what will undoubtedly become a much larger industry that seeks to change even seemingly everyday experiences. The AR Cloud, or Digital Land, as some experts call it, is getting ever closer to reality thanks to the innovative minds at Arcona, a startup creating a layer of…

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